This is an illustration I did that was included with parts kits to aid in self-installation. It was meant to supplement text-based directions. The addition of this piece to the package cut back on service-assistance calls significantly.more
Here is some of my packaging logo work for a new product line. All of the work was done in Illustrator. I tried multiple directions to get a feel for what the employer wanted. In the end the simple type treatment in the bottom right is what he chose. That choice goes along with the direction and feel of the company in general. They only have a few products that are very specific in use so consumers already have made their choice by the time the company is contacted. Limited competition also limits the need for graphic work to bring in new business.
This is a business card idea I put together for a former employer. The idea was to update his current card which is just a basic card created in Microsoft Word®. This project was completed in about 4 hours using Illustrator and Photoshopmore
This was a project I did to grow my After Effects skills. I chose a phone that wasn’t advertised much, and gave it features that aren’t actually part of the phone. I wanted to use a real world product to produce and advertisement that appealed to me.more
This is a print advertisement for Turn Key Engine Supply focusing on a unique product the company sells. The direction was intended to be simple concise, and edgy. The advertisement was included in a special insert of Super Chevy magazine highlighting the “Project American Hero” article series in the magazine.more
This is a brochure promoting activities and destinations in the Gaslamp Quarter of San Diego. The intended audience are out of town visitors and other non-residents who are looking for something fun and exciting to do in the downtown area.more
This is a piece I created as a promotional card that could be handed out at drag race events and car shows. The client is involved in many racing and show events and wanted something that spectators could take home with them.more